Slane Irish Whiskey

Born on the legendary grounds of Slane Castle, Slane Irish Whiskey is a unique, triple casked blend inspired by 1,000 years of resilience and reinvention. As the global agency of record for Slane—the first Irish whiskey developed by Brown-Forman and first distillery built by the company outside of the United States—WeHolden developed all advertising, digital, and strategic brand initiatives to launch the brand internationally and help position it for growth in years to come.